Effective Email Campaigns
Here at KMB we understand how difficult it can be trying to make a successful email campaign, so we found a few points that have helped us develop and perfect our email campaigning strategy, which have proved to be very effective and…
Congratulations Jacqui Crawley! – DMA Elections
Congratulations Jacqui Crawley on being elected the Chair of the DMA Contact Centre Council! DMA Contact Centre and Telemarketing Council From 1st May 2014 – Jacqui Crawley will take up the Chair of the DMA Contact Centre Council after being…
Are Women Being Sidelined In marketing?
75% of marketers are women but only 7% reach director level. Are Women Being Sidelined In marketing? What a year 2013 was for women. Sheryl Sandberg encouraged all women to lean in, while the Everyday Sexism project gained critical mass,…
The Power of A Phone Call
Do not underestimate the power of a Phone Call! By Lindsey Goodger, Account Manager, KMB, uk.linkedin.com/in/lindseygoodger/ If you were wished happy birthday, what would feel the most personal? Text/Email/Card/Phone call/Meeting face to face Most people would rather have the personal touch…