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Posts tagged with ‘kmb’

  • Vulnerable Training

    By Linsey Knight on February 21, 2017
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      At some point, most companies will have telephone conversations with people who find it difficult to make an informed decision about the choices offered to them. These choices can include anything from changing a utility supplier to making a charitable donation. Your business may need to communicate with: Consumers who have a diagnosed condition like dementia; or perhaps an […]
  • Guidelines for call centres dealing with vulnerable consumers

    By Linsey Knight on August 13, 2015
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    White Paper Jacqui Crawley, Managing Director at KMB and Chair of the DMA‘s Contact Centres & Telemarketing Council together with other members of the DMA Council, has published a set of guidelines for call centres and companies engaged with telemarketing practical guidance on how to identify and manage a call with someone they believe is unable to make an informed […]
  • Are your customers HAPPY?!

    By Linsey Knight on May 29, 2015
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    How do viagrasansordonnancefr.com you know your customers are happy? 5 tips for effective customer surveys Keeping your existing customers happy is so important to your business. One of the best ways to ensure you are doing this is by sending out customer satisfaction surveys. Like the saying goes ‘About 20 percent of your customers produce 80 percent of your sales’, and you need to keep […]
  • DMA Telemarketing Consumer Survey

    By Linsey Knight on September 26, 2014
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    Good call: why telemarketing is a potent ingredient in the marketing mix New research by the DMA Contact Centres and Telemarketing Council has found that marketers continue to underestimate the effectiveness of telemarketing. With the vast majority of businesses surveyed – 92% – saying that it is effective, it is clear that telemarketing should be an essential element in B2C and B2B levitra […]
  • 5 Simple Business Blogging Tips

    By Linsey Knight on September 11, 2014
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    At KMB we are regular bloggers! We have sourced some great tips to help you achieve that blogging success! 1. Look at the big picture While it’s only natural to focus on the products and services you offer, you can also benefit from broadening your scope. For example, if you create a blog for your pet toy shop, your target […]
  • 5 Tips for Writing The Perfect Email

    By Linsey Knight on August 29, 2014
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    Your data’s cleansed, and your messaging has been researched and perfected. So the last thing you need is a poorly-written email to be the downfall of all the hard work done to reach this point. The conflicting sources of advice available online, and perhaps even from your colleagues, can make writing a marketing email seem like a minefield. And there are […]
  • 5 Helpful Testimonial Tips!

    By Linsey Knight on August 1, 2014
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    Testimonials are by far the most effective form of advertising. In this digital age we have so many ways of promoting what our customers say. We have found a few tips to help you really promote what your customers are saying . . . 1. Talk to your customers Case studies show your consumers exactly how others are using your […]
  • Recipe for creating a successful telemarketing campaign

    By Lindsey Goodger on July 21, 2014
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    What would you add into the mix of telemarketing? 1. Scrubbed and peeled target market Rather than throwing mud at a wall and hoping some will stick, telemarketing will allow you to be more specific in terms of who you target and the message that is conveyed to each of these prospects. The first step is to identify who are […]
  • 5 Tips to help your Social Media Presence

    By Linsey Knight on July 10, 2014
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    Are you a Social media ghost? Would you like to be a social media guru? Yes. . . great because here are a few tips that will help you rocket to the top of social media fame. 1. Publish great content: The first step to improving your online presence is to be able to publish great content that interests the […]

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